Top Free SEO Tools Every Trainee Should Know

Google Search Console

This is one of the very best tools for anybody learning SEO. It makes you aware of what goes on when people search for your website in Google. You can actually see what keywords are sending traffic to your site, track the performance of your site’s impressions and clicks and view other related statistics including broken pages or mobile issues. It’s the most valuable place to start your journey into understanding how Google views your website.

Google Analytics

To excel as an SEO expert, you need to know how to read data — and Google Analytics enables it. It lets you monitor where visitors come from, how long they stick around and which pages they visit. When you have this information, you can plan strategies that actually do the trick.

Ubersuggest

Created by Neil Patel, Ubersuggest is a free tool that provides you with keyword ideas, search volumes and competitor data. For novices, it’s an easy and potent way to identify keywords that can help you rank higher and generate more traffic.

Yoast SEO (for WordPress users)

If you’re optimizing for SEO on a WordPress site, then Yoast SEO is indispensable. It all working wonders for your content’s readability, keyword use, and meta tags, even assisting with sitemaps. It’s as if you had an SEO coach right inside your website.

AnswerThePublic

Know what people are looking for to create content that they will actually want to see. AnswerThePublic displays the most frequent questions people have when it comes to a topic. It is excellent for discovering blog ideas and enhancing content strategy.

Moz Link Explorer

Backlinks are very important in SEO. Moz Link Explorer will let you scout backlinks of any site, also your competitors. It’s brilliant for understanding how links impact authority and rankings in general.

Screaming From the SEO Spider (Free)

This desktop application enables you to analyze websites by crawling pages the way search engines do. It will find missing titles, duplicate content, broken links etc. It’s ideal for understanding how technical SEO operates.

Google Keyword Planner

Use this free instrument from Google Ads to discover the right keywords to target. You can view keyword search volume, competition and related ideas. It’s been around for ages and is considered by professionals as one of the most reliable keyword research tools.

Final Thoughts

As a beginner, you are better off learning SEO by researching, practicing and experimenting — and these free tools will help. They help you understand how search engines work, what attitudes users have and how a website can be optimized step by step.

Keep in mind, this doesn’t mean you need to be using all of these at once but instead that you should understand where each fits in your overall SEO game plan. Get started checking them out now and you’ll be able to tackle your own SEO projects like a professional in no time!

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