What Netflix, Zomato & Your Future Job Have in Common: Data

Have you wondered how Netflix curates personalised recommendations for you? How does Zomato offer dinner discounts right when you’re most likely to order? This isn’t sorcery—rather, it’s data analytics. 

These days, data isn't just another trendy term. It is an asset of an organisation and serves as its nervous system. Data dictates decisions in every industry, be it entertainment, food, or even finance. It strengthens user satisfaction, fuels innovation, and more importantly, decides the future of Chaucer’s employment.

Regardless of whether you want to study technology, marketing, business, or even human resources, one fact is evident: Understanding data fundamentals vortex is a prerequisite. 

1. Data: The Silent Force Behind Netflix and Zomato

- Netflix: Personalised Entertainment Through Data 

Netflix has advanced tracking features that monitor what users watch, when they watch, for how long, and even the pausing times. With this information, it aids in:  

• Improving suggestions offered
  Forecasting global content trends
• Deciding which originals to invest in (based on viewing patterns)  
   

This way, Netflix maintains a hyper-personalised user experience that enables binge watching.  

- Zomato: Hungry for Data  

Zomato did not stop at helping users find restaurants. They also have the ability to:  

1. Geospatially locate users through GPS.

2. Utilisation of browsing and searching history.  

3. Order history analysis.

Zomato uses all of these methods to send personalised advertisements and offer optimised order delivery during peak times using real-time analytics.  

These brands have a deeper understanding of their users than competing brands because they possess more profound insights into their target audience. Such insights emerge from—yes, you guessed right—data.  

2. Your upcoming career? It Is Also Based on Data  

Are you relocating to an:  

• A marketer addressing the right audience.
• An entrepreneur is issuing a new application or product.
• An HR expert implementing sound talent management strategies.
• A product director makes core decisions.

As stated, those professionals should include a marketer, an academic, or a data-driven reader and decision-maker.  

Top Positions That Depend on Data Skills:  

• Marketing Data Analyst.  
• Data Analysis Specialist.  
• Specialist in Financial Sectors.  
• HR Specialist in Data Technologies.  
• Business Intelligence Officers.  
• Product Managers.

There is a new development taking shape in the job market. One of the most promising areas of employment has a common feature: the growing importance of understanding data.

3. Learn Data, the Prayug Way

The good news is, unlike many fields, you don’t need to know how to code or solve advanced mathematical problems. And even though approaches matter, they must also ensure practical outcomes, which is what Prayug prioritises. Now, this is where Prayug excels. Prayugg offers one of the best training and employment preparation programs in the industry since it focuses on equipping learners and professionals with the appropriate skills. 

Why Learn Data with Prayug?
Courses Offered Are for Absolute Beginners. Our Data Analytics Training and Data Science Training are built for absolute beginners. We offer extremely guided and structured step-by-step processes to ensure you don’t get lost or confused at any point.

-Live Projects  

Understanding data concepts theoretically is not enough. We prepare you for industry workflows at Prayug by giving you hands-on experience with datasets from e-commerce, finance, and marketing.  

-Master Class by Industry Veterans  

Work like a professional with trained industry veterans who, at some of the top firms, utilise data on a daily basis.  

-Post Training Assistance  

We have tailored sessions featuring target-specific resume design, interwoven with interview prep and mock sessions, ensuring you are fully interview-ready.  

-Self-paced Videos with Real-time Interaction  

Unlike most institutions, we do not class record. Our tutors guide students through drills and give feedback during workshops, which makes for a more engaging atmosphere.  

-Stop scrolling. Start working.  

Now consider the deluge of data that brings you every ad and recommendation as you mindlessly scroll online. Society is evolving into a stage where critical evaluation will be prized far more than memorisation, especially in a world dominated by data.  

Your career ought to be as meticulously gauged by data as how marketing firms measure user engagement. Every industry, including marketing, tech, and business, will benefit from possessing skills in data analytics.  
 

Conclusion: Start Thinking Like A Data Analyst  

Your future career prospects will require you to optimise operations while ruthlessly tracking engagement, deriving actionable insights to inform decisions across all levels.

Data can be an invaluable asset when it is used properly.  

Data should not only be collected and analysed, but also you should make strategic data models that will guide decisions to be made in the future.

At Prayug, we aim to equip you with the prerequisite knowledge through courses to help you tackle serious industry obstacles and thus embark on a new, exciting data science and analytics career path.