Digital Marketing

  What you’ll Acquire :

• Acquire an in-depth understanding of Digital Marketing Fundamentals
• Grasp the foundational and advanced Practical Skills
• Enhanced Market Research and Analysis
• Hands-on knowledge of Content Creation, Social Media Management, Paid Advertising, and Email Marketing. 

Ready to kick start your learning journey? Here's what you need!

• Understanding of Marketing Fundamentals
• Digital Literacy
• Analytical Skills
• Content Creation Skills

Description: 

Hello everyone, This digital Marketing Journey will expand your existing base of knowledge and will provide you practical exposure to the different activities that are performed by making efficient use of different SEO tools. This course has been designed in such a manner that it will surely benefit not only those who are new to the concept of Digital Marketing but also those who are already aware of the concepts and want to upskill themselves.

Comprehensive Curriculum of Digital Marketing: 

• Overview of Digital Marketing: Digital marketing encompasses all marketing efforts that use electronic devices or the Internet. Businesses leverage digital channels such as search engines, social media, email, and other websites to connect with current and prospective customers.
• Fundamentals of SEO: SEO is an ongoing process that requires patience, persistence, and adaptation to evolving trends and algorithms. By following these fundamentals and staying proactive, you can improve your website's visibility and attract more organic traffic over time.
• Types of SEO: Overview and detailed learning of the concepts (On-Page SEO, Off-Page SEO, Technical SEO, and Local SEO), important aspects, application in the practical formats, and promotion of the content to increase the visibility of your respective website.
• Keyword Research and Techniques: Use a variety of tools and extensions to research and find the best and relevant keywords, decide your target audience, choose your target keywords, and alternative ideas, and choose the most appropriate ones for your website and webpages.

Exclusive Resources and Material:

• Interactive Lectures: Engage in dynamic video lectures that facilitate a deeper understanding of SEO.
• Subject-Specific Assignments: Hone your analytical and critical thinking skills with assignments tailored to your course.
• Short Q&A Sessions: Participate in brief Q&A sessions to clarify doubts and foster learning.
• Comprehensive Study Material: Gain access to an extensive collection of study materials supporting your learning journey at every step.